How does TikTok know what videos to serve you? How is Tesla getting cars to drive themselves? How does Amazon deliver your order the next day? It all comes down to data analysis. In “Analytics: The Power of Data for Businesses” course, you will learn the fundamental techniques businesses use to answer these questions and get hands-on experience manipulating data yourself.
You will learn how to organize and clean data so it is ready for analysis. Then, once cleaned, you will learn how to visualize it and draw insights from those visualizations. You will learn algorithms that businesses use to classify and cluster data to predict future behavior and identify target markets. And maybe most importantly, you will gain a data analyst’s eye, keen to find opportunities to apply these algorithms to the world around you.
PROGRAM DATES
June 15 – July 12, 2025
PREREQUISITES
None
COURSE DRESS CODE
None
DAILY SCHEDULE & ACTIVITIES
MONDAY – FRIDAY
9:00 a.m. – 12:00 p.m. Classes in session
12:00 p.m. – 1:30 p.m. Lunch
1:30 p.m. – 3:30 p.m. Classes in session
COURSE OVERVIEW
Highlights
- Learn where and how data analysis is used in business
- Participate in off-campus field trips to see data analysis in practice in the Los Angeles business environment
- Learn the strengths and weaknesses of different data analysis algorithms
- Implement these algorithms yourself to find interesting trends in real data
- Collaborate with your peers to build team skills and achieve more complex analysis
Topic of Study
In this course, you will get hands-on experience analyzing real datasets using the most fundamental data analysis algorithms.
- Learn the essentials of data management, including:
- Data gathering
- Data cleaning
- Data warehousing
- Data visualization
- Data mining
- Explore the most important data analysis algorithms for:
- Regression
- Classification
- Clustering